London, UK — December 2, 2025 — Blink, the employee experience platform built to help people-powered organizations thrive, has announced a new strategic partnership with Livewall, the European creative tech agency known for its gamified engagement and loyalty.
Together, Blink and Livewall are bringing gamification to the frontline, using the science of play to turn everyday work into moments of connection, recognition, and performance.
Blink and Livewall launch new gamification partnership
The collaboration brings the science of play to employee experience and learning.
Jess DeVore
Published:
December 2, 2025
Last updated:
December 2, 2025
Turning work into play
The partnership introduces a new Blink gamification framework — designed to help large enterprises boost engagement, motivation, and learning across distributed teams.
The first product of the collaboration, Blink Bonanza, is a live playable game experience that showcases how fast, fun, and habit-forming interactions can drive adoption with your employee experience platform and meaningful engagement. The game, unveiled at the Blink stand at Workday Rising EMEA,will soon be availableto play on Blink’s website.
“Work is changing — and so are the people doing it,” said Lauren Burns, chief operating officer at Blink. “For younger generations, play isn’t a distraction; it’s a key way they learn, connect, and stay engaged. Together with Livewall, we’re harnessing that instinct to make frontline work more motivating and rewarding — while powering better operations across the workforce.”
Gamification that drives performance
Rooted in behavioral science, the Blink × Livewall partnership brings proven game mechanics — from competition and achievement systems to progress tracking and peer recognition — into the flow of everyday work.
“Gamification isn’t fluff — it’s neuroscience,” said Brock de Wolde, product strategy lead at Livewall. “The same dopamine feedback loops that keep us playing games can also reinforce the right workplace behaviors. Blink’s platform allows us to apply that science at scale.”
McDonald’s, who pride themselves on their service, was able to reimagine engagement with a game that was adopted by 90,000 employees and played an average of 6.5 times per gamer. This activation allowed them to deliver change in a fresh, engaging way — and build hype around their workforce.
Next up: "The science of gamification" webinar
Blink and Livewall will co-host a live webinar, “The power of play: Engaging the next generation of workers,” on December 3, 2025. The session will explore the neuroscience and strategy behind gamification and feature guest insights from McDonald’s.
About Blink
Blink is the mobile-first employee experience platform built for the frontline and desk-based teams alike. Used by global organizations in retail, logistics, healthcare, and hospitality, Blink brings communication, learning, and recognition into one simple, mobile platform — empowering every employee to feel informed, connected, and valued. www.joinblink.com
About Livewall
Livewall is a creative technology agency based in the Netherlands, Spain, and the UK. Specialising in gamified loyalty and engagement gamification, Livewall helps brands and employers drive engagement through innovative, behavior-driven experiences.www.livewall.co
For Livewall: Brock de Wolde — Head of Product Strategy 📧 press@livewall.co
Turning work into play
The partnership introduces a new Blink gamification framework — designed to help large enterprises boost engagement, motivation, and learning across distributed teams.
The first product of the collaboration, Blink Bonanza, is a live playable game experience that showcases how fast, fun, and habit-forming interactions can drive adoption with your employee experience platform and meaningful engagement. The game, unveiled at the Blink stand at Workday Rising EMEA,will soon be availableto play on Blink’s website.
“Work is changing — and so are the people doing it,” said Lauren Burns, chief operating officer at Blink. “For younger generations, play isn’t a distraction; it’s a key way they learn, connect, and stay engaged. Together with Livewall, we’re harnessing that instinct to make frontline work more motivating and rewarding — while powering better operations across the workforce.”
Gamification that drives performance
Rooted in behavioral science, the Blink × Livewall partnership brings proven game mechanics — from competition and achievement systems to progress tracking and peer recognition — into the flow of everyday work.
“Gamification isn’t fluff — it’s neuroscience,” said Brock de Wolde, product strategy lead at Livewall. “The same dopamine feedback loops that keep us playing games can also reinforce the right workplace behaviors. Blink’s platform allows us to apply that science at scale.”
McDonald’s, who pride themselves on their service, was able to reimagine engagement with a game that was adopted by 90,000 employees and played an average of 6.5 times per gamer. This activation allowed them to deliver change in a fresh, engaging way — and build hype around their workforce.
Next up: "The science of gamification" webinar
Blink and Livewall will co-host a live webinar, “The power of play: Engaging the next generation of workers,” on December 3, 2025. The session will explore the neuroscience and strategy behind gamification and feature guest insights from McDonald’s.
About Blink
Blink is the mobile-first employee experience platform built for the frontline and desk-based teams alike. Used by global organizations in retail, logistics, healthcare, and hospitality, Blink brings communication, learning, and recognition into one simple, mobile platform — empowering every employee to feel informed, connected, and valued. www.joinblink.com
About Livewall
Livewall is a creative technology agency based in the Netherlands, Spain, and the UK. Specialising in gamified loyalty and engagement gamification, Livewall helps brands and employers drive engagement through innovative, behavior-driven experiences.www.livewall.co
Fernando has been with Holcim since October 2022. Until earlier this year, Fernando's position was a RMX driver at the Bannock location in Denver. The summer of 2024 proved a challenge for staffing levels, and Fernando stepped in across a multitude of environments to keep the business marching forward. Fernando was task-trained, cross-trained, and utilized as an instrumental resource for operating skid steers, front end loaders, water trucks, shovels, and concrete batch plants across the Denver metro.
Plant managers as well as plant operators have welcomed Fernando’s support from operations in Aurora, Castle Rock, Centennial, Denver, Franktown, and Littleton, comprising seven ready-mix plants and both central and dry batch facilities. While every site was different, it was Fernando's attitude and willingness to learn that strengthened our teams’ ability to have a successful year in concrete production. We thank Fernando for being such a valuable member of the Denver RMX business.
How has Blink helped in his role?
Were it not for the Blink platform, I’m not sure Fernando would have the same level of peer recognition that Blink offers. In order to appreciate the opportunities within our business, sometimes allowing others to understand what is available is as simple as sharing a story of success!
What does he want to do next?
Fernando has recently transitioned from a driver to a plant operator at the Bannock RMX plant, and continues to develop his production skills to sharpen our business’s performance within a very competitive market. I look forward to seeing his continued growth within the organization.
Nominated by: Michael Galbraith, Operations Manager
Silencing our nightly wind-down reminders and ignoring the unopened book on our nightstand as we endlessly scroll through increasingly negative news articles and social media posts — only to feel worse afterward.
It’s called doomscrolling, and it’s not just a buzzword. It’s a real problem.
Coined — and escalated — during the Covid pandemic, doomscrolling is the growing habit of constantly consuming negative articles on news sites or social media. What may begin as a well-intended desire to stay informed on world events can quickly devolve into a downward spiral of distressing content. For instance, searching for updates on the economic market can lead to a flood of articles on recessions and layoffs, and looking up the latest on a local election can unearth politically divisive headlines. It’s an especially easy trap to fall into on smartphones, as our social media apps algorithmically learn how to keep us scrolling for more.
The unending cycle of stress caused by doomscrolling has the power to infiltrate not just our personal lives, but our professional ones, too. It exacerbates feelings of anxiety and pessimism that people can inadvertently bring to work with them, hindering workplace satisfaction, focus, and productivity.
And if you don’t think your workforce is impacted by the doomscrolling dilemma, you may be surprised: A recent survey revealed that nearly 1 in 3 U.S. adults who use social media — and, generationally, a whopping half of Gen Z adults (53%) and millennials (46%) — said they occasionally or frequently doomscroll.
The good news? Employers can help to reverse this trend and improve employee well-being.
Enter: The power of positive internal comms
If we consider the average 8-hour workday, employees spend a third of their day — or more — at work and on workplace tech platforms. This means that internal communications leaders have an opportunity to make a meaningful difference in mitigating the damage of doomscrolling and creating corporate content that uplifts the workforce.
Let’s explore four ways that internal comms teams can help their workforce detox from doomscrolling and boost employee spirit — whether they’re on the frontline or in the front office.
1. Gauge the mindset of your employees
Doomscrolling, and overall negativity, can be detrimental to an individual’s mindset, focus, and overall well-being — making it a priority for HR and people-facing leaders.
To lift up employees, an important first step is acknowledging the challenges that people may be facing and understanding the state of the workforce. In addition to having open conversations with employees in team meetings or one-on-one check-ins, internal comms teams should consider conducting company-wide outreach.
Short-form polls, which people can respond to anonymously, can be a great way to gauge how employees are feeling across the organization. By conducting a quick poll or pulse survey on how stressed people are feeling outside of work, or how supported they feel by their manager or employer, organizations can establish a baseline for employee morale and track sentiment over time with follow-up check-ins.
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This is also an excellent chance to see what employees are looking for in their company’s internal comms. Employees can share their thoughts on the frequency, formats, themes, and channels they prefer the most when it comes to receiving information from their company, helping internal comms to ensure their important company updates and culture-building messages aren’t lost in the noise.
2. Create a positive communications culture
Long gone are the days of internal comms being just corporate news-sharing and policy updates. Today’s most successful comms plans include telling uplifting stories from across the organization as part of a broader effort to improve employee engagement and retention.
By regularly celebrating company wins (like the opening of a new facility), recognizing employee contributions, and celebrating big milestones (such as birthdays and work-iverseries), internal comms teams can establish a rhythm of lighthearted and positive content. Not only can this help to counterbalance negativity outside of work, it’s a good step toward humanizing and strengthening internal storytelling overall.
For employers who have a significant population of frontline workers, the risk of disconnect and isolation can be much greater, given the very nature of how and where they work. These team members may want more frequent and engaging updates — think personal shout-outs from coworkers or short-form videos from people leaders — that highlight their hard work and the positive impact they’re having on the organization.
Bonus points if all of this employee celebration and recognition is happening on a mobile platform where everyone can engage and chime in with their own comments of appreciation.
3. Encourage connection over isolation
Employers of any size and scope — and especially those who have a combination of office-based, frontline, and remote workers — know how difficult it can be to build a cohesive sense of community. When not all employees have a company email address or access to a work computer, how can you reach everyone where they are? And, maybe even more importantly, how can they connect with one another?
This is where a mobile-first internal comms platform can be a game-changer. Virtual chats and communities give employees a dedicated place to communicate with each other. By mimicking the most collaborative parts of social networking apps like Facebook, internal comms leaders can facilitate social connection and create a unifying and fulfilling employee experience.
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And with easy photo- and video-sharing capabilities, employees can be not just consumers of internal comms content, but creators as well. Consider encouraging employees to generate and share their own content — giving coworkers visibility into their day-to-day roles, for example, or virtually checking in from their current worksite. This can be a great way to incorporate more voices and bring a new level of authenticity and personalization to your internal comms strategy.
4. Promote a digital peace of mind
Even when it comes to uplifting internal comms, it’s possible to have too much of a good thing.
Part of the appeal of doomscrolling is that it’s easy to mindlessly scroll on and on — the last thing we want workplace platforms to do is encourage the same behavior. Internal comms teams can mitigate the endless scroll by keeping their messages positive, avoiding information overload, and making their digital workplace super relevant.
Sharing content based on team, role, or region, for example, can minimize potential information overflow. Likewise, labeling critical company updates as mandatory reads can help internal comms ensure their must-read messages are being seen, while providing flexibility to employees to engage with or dismiss other posts as they see fit. And organizations that offer employee well-being solutions, such as a mindfulness app, can create an internal resource hub that quick-links to helpful employee benefits where they’re easy to find and use.
Finally, as a rule of thumb, internal comms should serve as external eyes and keep a pulse on what’s happening outside of work. Be sure to stay up to date on current social conversations that may be causing distress, as well as upcoming events that may cause heightened anxiety. By factoring these concerns into monthly or quarterly plans, internal comms teams can more proactively create content that’s timely and helpful to employees across the organization.
Don’t let doomscrolling get your employees down.
Detoxing from doomscrolling is about more than just unplugging from technology, which is often difficult or — for some employees — outright impossible. It’s about thoughtfully using workplace platforms to create an encouraging and supportive environment at work.
By taking a more strategic approach to employee morale and implementing these uplifting communications strategies, internal comms teams can help their people stay positive, connected, and resilient — even during the most uncertain times.
Learn how you can uplift your workforce with an inclusive and interactive internal communications platform. Discover Blink today.
Jessica is a customer assistant in a retail store. She started the job six months ago, enjoys supporting customers, and has been consistently meeting her monthly targets.
But Jessica doesn’t get acknowledgment from her manager or other staff members. Not just that. The store recently hired another person in the exact same role as Jessica and — according to the grapevine — at a higher salary than her.
Jessica’s co-worker, Marco, has been working at the store for a couple of years. He knows the job like the back of his hand and is feeling bored and underutilized. But, as far as he knows, the organization doesn’t have progression or training pathways suited to him. So he’s started looking for a job elsewhere.
Jessica and Marco came into the organization with high levels of morale — and they’ve been putting in the work. But they aren’t getting what they need from their employer. So their morale dips. Customer service and productivity suffer. Employee turnover ticks upward.
This makes it harder for the organization to achieve its goals. And it’s why every company should be working to build and sustain employee morale.
Here, we look at how to boost employee morale and motivation in 2025.
What is employee morale and why is it important?
Employee morale is how employees feel about their jobs and work environment. It’s linked to employee engagement, job satisfaction, and staff retention.
What does low team morale look like?
In a workplace with low morale, employees do the bare minimum to ensure their paycheck while keeping one eye firmly on the job boards.
And unfortunately for employers, low morale is contagious. If one demoralized employee fails to pull their weight — or badmouths leadership — they hurt the morale of co-workers, making it increasingly difficult for an employer to reset the tone.
What does high team morale look like?
In contrast, in a workplace with high morale, employees are loyal, happy, and engaged in their work. They’re productive and more likely to go above and beyond their prescribed duties. These workers also tend to pitch in during times of crisis.
Employees with high morale are happy with the employee experience at their organization — and they help to set the mood. They create a wave of positivity that inspires improved morale and performance among their peers.
What’s the situation in 2025?
When we look at the current state of employee morale, the news isn’t great.
According to recent Glassdoor research, almost 2 in 3 employees feel stuck in their current roles. They might not be heading for the door just yet, but these “quiet quitters” are feeling dissatisfied and unmotivated — and they’re having a negative impact on the morale of co-workers.
It seems there’s never been a better time to boost staff morale in the workplace. Let’s find out some strategies you can use at your organization.
How to boost employee morale in 2025
Whether morale has been slowly declining or has taken a hit due to workplace changes, here are some employee morale boosters to use in your organization.
Master change management
In today’s workplace, change can feel like the only constant. But that doesn’t mean employees are used to it. If change isn’t managed and communicated sensitively, it can damage workplace culture and employee morale.
For example, imagine you’ve just announced a hiring freeze. Existing workers may assume that a downsizing initiative is on the way and start worrying that their jobs are at risk. Workforce morale suffers.
You can avoid this dip in morale by clearly communicating with employees. It could be that the hiring freeze is helping to ensure the safety of existing roles. Or that budgets are being diverted to training and development.
When implementing change, consider what employees need to know, demonstrate empathy, and follow change communication best practices to give employees the information and assurances they need.
Challenge your team
When a job is too easy, employees become bored. But a job that is too difficult causes problems, too. Employees can become discouraged.
To build staff morale, you need to strike a balance. Give employees the tools, training, and support they need to fulfill their roles. And challenge them with new tasks that push at their limits, so they develop new skills and grow their confidence.
Recognize hard work
Imagine you put a ton of effort into a project. Or you go out of your way to give a co-worker the support they need. Or you ace a presentation you’d been feeling really nervous about.
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You probably (deservedly) feel really proud of yourself. But what if your actions don’t prompt any praise from leaders, managers, or peers? You may end up feeling deflated and demoralized.
Employees who don’t feel recognized for their hard work, are two times more likely to say they’ll quit within the next year. But those who receive regular, authentic, and meaningful recognition are more likely to bring their A-game.
Progression is a key driver of employee engagement. You can raise engagement and morale by helping employees to progress in their roles and careers.
When employees get the training they need — through thorough onboarding, ongoing professional development, mentoring, and coaching — they feel more confident and less stressed. They feel valued by the organization and their performance improves.
Lay out career progression opportunities at your organization and there’s even more incentive for employees to do their best. When they can see a future with your company, they become more committed and less likely to look for a job elsewhere.
Create a sense of community
A positive and connected workplace culture is an effective employee morale booster. 83% of employees want their workplace to provide a sense of community, with more than a third willing to trade a bigger pay packet for stronger friendships and social enrichment at work.
When thinking about workplace connection, it’s worth spending a little extra time thinking about remote and frontline employees. These workers can be hard-to-reach and often end up feeling isolated from company culture.
So how do you create a sense of community for workers who don’t spend a lot of time together IRL? An employee app is an increasingly popular solution.
An app acts as a digital water cooler. With an engaging news feed and instant messaging tools, it gives employees access to conversation and company culture via their smartphones. You can also encourage workers to find their tribe, connecting with like-minded colleagues via digital Communities.
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Give health and wellbeing a boost
Show concern for employee health and wellbeing and you’re more likely to achieve high levels of morale. Workers see that you care about them as people — not just as employees — which makes them feel valued.
Here are a few ideas for how to support employee health and wellbeing:
Create a volunteering program, so it’s easy for employees to give back to the local community
Encourage employees to take a full lunch break and use their full PTO allowance
Offer flexible work options and shift swap tools to support employee work-life balance
Keep fit with exercise challenges and fitness subscriptions
Talk openly about mental health and ensure employees know who to turn to if they need to talk
Initiatives like these help prevent stress and burnout while improving employee motivation and productivity.
Communicate, communicate, communicate
Having and communicating an inspiring vision is crucial for employee morale. In many organizations, workers don’t know the “why” behind business objectives. Nor are they aware of how their own work ties in with those goals.
To keep employees motivated and on the same page, open communication is essential. And with the right internal communication tools, you can share consistent and engaging messages with all employees.
You can keep employees up to date with company updates via a multi-media news feed. You can store essential documents relating to policies and mission in an easy-access content hub. Across all internal communication channels you can amplify company culture and the values that guide it.
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Improve internal communication and you make everyone aware of company goals and the latest company news. Everyone understands what is expected of them — and they pull in the same direction — increasing employee morale in the process.
Give employees a voice
When employees feel heard, they feel valued and are more likely to do their best work. Gathering employee feedback helps in other ways too.
You can use employee surveys, listening tours, and one-to-one chats to find out what helps and harms the morale of your workforce. Let employees have their say and you’ll find meaningful ways to improve the employee experience.
As part of a well-executed employee voice strategy, you then close the feedback loop. You share your findings and your plan of action with employees. This builds trust in the feedback process and means your workforce is more likely to engage with future surveys and listening events.
Measure employee morale
You can supplement the qualitative data you gain from employee listening with quantitative data gained from analytics tools. Employee morale metrics include:
Absenteeism rates
Employee turnover rates
Productivity
Employee net promoter score (eNPS)
Benchmark and track these KPIs over time and you’ll build a better picture of employee morale. Keep your finger on the pulse and you’ll also be able to spot and address issues in real-time before demoralized employees impact their teammates.
The secret to sustained staff morale?
Building and sustaining employee morale is essential — to attracting and retaining top talent, and to getting the most out of your teams.
When employees feel valued, informed, and connected to the wider company, they’re more likely to feel motivated and engaged.
And when you understand the needs of employees and the state of morale in your organization, you’re better able to make meaningful changes to the employee experience.
With remote or frontline employees in the mix, you may need the help of morale-boosting tech tools. The right software allows you to reach all employees — giving them a voice, connecting them to co-workers and company culture, and recognizing the work they do.
Blink. And watch morale soar with the help of smarter workplace tech.
9 ways to boost employee engagement in manufacturing organizations
The manufacturing industry has an engagement problem. Just 25% of manufacturing employees are engaged at work, making it one of the least engaged occupations in the US.
Employee engagement is the extent to which workers feel satisfied with their jobs and are aligned with organizational values. It also influences how able and willing they are to give 100% to their work.
So the stat above is worrying. But it also presents an untapped opportunity for forward-thinking firms.
When you improve employee engagement, you create a stronger connection between employee and organization. This leads to better retention, productivity, and business results.
Take a look at our ideas for manufacturing employee engagement to swim against the tide, attract additional employees and motivate the ones you already have.
The importance of employee engagement in manufacturing
It is without question that employee engagement is important to every organization in every industry.
Engagement has a direct impact on talent acquisition and retention. Staff are less likely to take time off sick and productivity sees a 14% uptick. Happier, more satisfied staff produce better, more cost-effective results for your company.
But in manufacturing, employee engagement can help you to overcome a range of industry-specific challenges. There’s a link between manufacturing employee engagement and all of the following:
Quality management – engaged employees care more about company goals – they’re more likely to spot and report quality issues
Safety and risk management – engaged employees pay more attention to the critical comms sent out, which can often include safety and risk management documents. Engaged employees also hold themselves accountable for their impact on the team and work environment, which will lead them to paying more attention to health and safety.
Customer experience – there’s a link between employee experience (EX) and customer experience CX) – engaged employees manufacture better products and provide a better service
Business results – when quality, safety, and CX improve, you improve overall business results – costs go down, sales go up
Key factors influencing employee engagement in manufacturing
If you want to improve the manufacturing employee experience at your organization, you need a strategy. This plan sets out how every part of your company – not just your HR team – is going to work together to improve engagement.
Your strategy should also consider the key factors that affect employee engagement in the manufacturing workplace.
Communication
Internal communication within a manufacturing organization can be tricky.
To start, the majority of manufacturing frontline employees don’t have business emails. This creates an initial barrier to cross —of how to even communicate with these workers.
Then you have teams in the office and on the factory floor, plus a variety of login, language, and time constraints. To give updates on safety protocols and equipment issues, and to share company culture, you need communication channels that deliver the right information to every employee.
The physical work environment
Your workplace should be a safe and comfortable environment for employees. Equipment and protocols have to support the physical wellbeing of workers. And staff need easy-access communication channels so they can report hazards and safety concerns.
Training and development
Training and development are key in a fast-changing sector like manufacturing. So employees can deliver products to the expected standard. And so you can retain more of your workers by giving them new challenges and a clear career path.
Manufacturing employees are often responsible for repetitive tasks. And it can be hard for them to see how their work fits into the bigger picture. Workplace leaders bring meaning to employee work by recognizing their efforts and sharing company goals and values.
9 ways to improve employee engagement in manufacturing
Looking to improve employee engagement at your manufacturing firm? The following ideas will help you enhance the employee experience and reap business rewards.
1. Invest in technology
AI, automation, robotics – manufacturing tech is coming on leaps and bounds. But technology doesn’t just improve manufacturing processes. You can use it to boost employee engagement, too.
An employee app like Blink supports easy communication across your organization. As a mobile-first solution, available via smartphone, you can put mandatory reads, new safety protocols, and essential company updates at the fingertips of every employee.
You also bring together the tech tools your teams already use. With next-level integration capabilities, Blink puts information and resources in one easy-access location. You provide a friction-free, user-friendly interface that your employees enjoy using.
Technology streamlines work – and keeps employees in the loop. Just be sure to choose tools suited to both frontline and desk-based workers, and accessible for those with a company email or without. In doing so, you create an equitable working environment and raise the engagement bar for everyone.
You can put the rumor mill out of action and adopt a more open communication style by letting information move freely between all members of your organization:
Leaders keep employees in the loop, sharing key updates and supporting workers to understand the bigger picture.
Managers have an open-door policy and regularly connect with their employees, offering feedback, updates, and – crucially – listening to what they have to say, too.
Workers are encouraged to contribute – they collaborate with each other and feel comfortable raising issues and ideas with decision-makers
So how do you make this kind of communication a reality within your manufacturing organization?
Firstly, you need the right communication channels. These should be suited to your way of working and link every member of the workforce. In a large, modern workplace, a noticeboard crammed with paper memos simply won’t cut it.
Secondly, leaders need to leave egos at the door. Open communication means sometimes hearing things you don’t want to hear. Remember that negative feedback is often more valuable than good as it highlights areas for improvement. And encourage managers to lead by example.
Lastly, bear in mind that open communication can be taught. So train employees in information sharing, active listening, empathy, and teamwork. Teach them which communication channels are the most appropriate – and how often they should be using them.
3. Translation capabilities
Most manufacturing organizations have a diverse, multinational workforce. And many frontline employees don’t speak English as a first language. So if you’re not already translating company comms, this is a really easy way to boost employee engagement across the board.
Resources, information, and internal communication should be available in the languages your workforce speaks. That way everyone receives the same message and enjoys equal access to information. This also eliminates the bottleneck that managers create, having to be the translator themselves and spending their hours on managing the communication channels that their employees don’t have access to.
For example,The Blink app supports over 100 languages. Contributors can translate posts and resources at the click of a button, making all of your content accessible to everyone on your team, regardless of the language they prefer to use.
With effective, accurate translation, you get everyone on the same page – and include everyone in your company culture.
4. Recognition programs
Recognition makes employees feel valued. When you appreciate and reward employees who go above and beyond, you motivate them and inspire other employees to follow suit.
So when an employee hits a professional or personal milestone, when someone highlights a safety issue before it becomes a hazard, or when a team consistently meets their targets, give them the public recognition they deserve. And encourage co-workers to praise one another, too.
You can give recognition in company meetings, on the blog, or in the newsletter. Or ensure you reach every member of staff with recognition updates by using a digital solution like Blink.
With Blink’s recognition feature, you can post instant, personalized messages to highlight staff achievements. You add a recognition post to the company news feed and start building recognition into your company culture in just a few clicks.
Praise goes a long way. But you may also like to consider perks and prizes. Gift vouchers, an extra paid day’s leave, or a catered team lunch can all incentivize your teams. For manufacturing firm, JFE Shoji Power, sweepstake competition prizes helped them to fill overtime shifts.
But before you put a reward program into place, survey your staff. Find out what they really want in terms of recognition and reward. That way your recognition program stands to make the most impact.
5. Opportunities for advancement
It’s not just your office-based team who are keen to advance in their careers. 70% of frontline employees have applied for advancement opportunities. But this group doesn’t always get the resources or support they need to move up the career ladder.
When you’re looking to improve employee engagement in a manufacturing organization, allowing all employees to learn and advance within their roles is crucial. It gives employees something to work towards and feel excited about. And it makes them much more invested in doing a good job.
There are lots of things you can do to support career growth.
Map out clear career goals with employees, offering training and mentor support to help them achieve them
Give workers more responsibility during the standard work day, encouraging them to take ownership and make decisions where appropriate
Cross-train and rotate jobs to bring variety to an employee’s workplace experience
Ensure everyone is aware of training and career opportunities within your organization, highlighting typical career pathways and the perks of promotion
6. Regular, two-way feedback
As we mentioned earlier, open communication is an important part of employee engagement. You can facilitate this type of interaction by providing regular opportunities for two-way feedback.
Regular 1-to-1s between employees and managers help to maintain open lines of communication. These meetings are an opportunity to align goals, resolve conflicts, and identify areas for development.
Crucially, employees get the chance to raise queries and issues, too. They can provide insight into the manufacturing employee experience and any challenges they’re currently facing.
Just remember, this type of interaction needs to take place regularly, not just once or twice a year. To build trusting, open relationships, you need to build this type of communication into every single week.
That means managers spending time on the factory floor, seeing for themselves what excites, challenges, and frustrates workers. It means creating impromptu feedback opportunities. And it means using digital solutions to make feedback and communication easy, even when managers and workers aren’t based in the same location.
7. Create a safe environment
The manufacturing industry in the US has some of the highest rates of occupational injury and illness. But you don’t get high rates of manufacturing employee engagement unless staff feel safe at work.
When employees feel safe:
They can focus on their work
They feel a greater sense of morale
They feel valued and supported
They trust in workplace leadership
Prioritize workplace safety and you also create a virtuous circle. Safe environments lead to better employee engagement. And engaged employees help to improve workplace safety going forward. There are 70% fewer safety incidents in the most engaged workplace environments than there are in the least.
Leaders and managers should regularly reassess the safety performance of equipment and protective wear. Careful plant design can help to mitigate safety risks, while clear risk assessment and safety protocols help workers identify and rectify issues before they lead to a safety incident.
But workplace safety isn’t just about having the right equipment and protocols. It’s about fostering a company culture with safety at its core.
To do this, you need psychological safety in addition to physical safety. This is where people feel safe voicing their opinions because they’re not worried about being judged, blamed, or punished.
Give employees a sense of psychological safety – and the right communication tools – and they’ll be more likely to report safety issues. Digital tools, rather than pen and paper methods, help safety information to travel both ways, reaching decision-makers and factory floor workers quickly.
8. Invest in training and onboarding
Manufacturing processes are prone to change. Employees need to keep their knowledge of tech and equipment, as well as their skills, up-to-date. This helps to create a safe environment for everyone working on the manufacturing team. And it boosts employee engagement, too.
71% of manufacturing employees say that training and development is important to them in their work life
35% say they aren’t getting the quality of training and development they expect
28% said they would leave their employer soon because of poor training and skills development
Onboarding is not to be overlooked either. When new hires start working for a company, there’s lots to learn. Safety protocols. How to use equipment. Company values. Who they can turn to for feedback and support.
Some organizations, lacking manpower, don’t put enough time and effort into onboarding. But this is where you lay the foundations of employee experience. And it can make or break an employee’s engagement with your firm.
You can maximize onboarding benefits without spreading their staff too thin, with the help of a digital onboarding process.
Employees access guides, rules, and resources via the company portal. They can refer back to resources as and when they need them. It’s also easy for your teams to update resources with the most up-to-date information.
Managers and co-workers can then supplement this online learning with face-to-face input ensuring a positive experience for new employees.
9. Implement employee surveys
You can never really be sure how your staff are feeling unless you ask. So before you implement an employee engagement strategy for your manufacturing organization, it makes sense to conduct surveys.
As well as listening to employee concerns during manager 1-to-1s, surveys allow employees to give feedback on specific aspects of their role and on what they feel could be better within the organization.
Follow up with a regular schedule of surveys and you build a complete picture of the employee experience:
Annual surveys give you insight into employee engagement progress
Quick and easy pulse surveys give you an up-to-the-minute snapshot of employee sentiment
Lifecycle surveys help you understand the challenges facing employees at each stage in their journey
To get feedback from as many employees as possible, you need to communicate openly. Tell employees about the insights your surveys have uncovered. And share your plan for acting upon their feedback as well as any results.
By engaging employees in every stage of the feedback process, they’re much more likely to respond next time you send out a survey request.
You’ve read the tips. Now get some real-life inspiration! Aggregate Industries has already put these employee engagement tips into action. Find out how this manufacturing firm improved digital engagement across their frontline with Blink. Watch the webinar now.
In conclusion
In manufacturing, employee engagement can be transformational. When you improve the employee experience, you improve product quality, workplace safety, and customer service. You also find it easier to attract and retain staff in a tough labor market.
In an engaged workplace, information flows between all members of your workforce. Work is more meaningful thanks to clear company values and a sense of the bigger picture. Employees are empowered to do their best work, every day.
Getting to this point may feel like a challenge, particularly if you haven’t given much thought to employee engagement up to this point. But it’s a lot easier to make engagement improvements when you harness the power of technology.
With the help of a mobile-first employee app, you connect every employee, from your HQ office to the factory floor, regardless of their access to a company email or not. You can conduct surveys, give recognition, and provide easy-access training resources. You can translate information into a variety of languages.
Get an employee app on your team and you’ll find it easy to reach and engage every member of staff, whatever their preferred language and whatever their role.
Keith has been with Metroline since 1997 and is currently based at the Willesden Junction Garage in London. Starting first as a bus driver, he transitioned to the role of Driving Instructor in 2001 and is now a skilled PCV Driving Examiner.
Keith is passionate about delivering a high-class, professional service whether training others or conducting tests on behalf of the DVSA. New drivers appreciate his empathy, experience, and great sense of humor. Keith is also incredibly supportive of new members in the department, including the very person who nominated him: Andrew Price.
While he loves the transport industry, his other great love in life is Ipswich Town FC Football Club. When he’s not training new drivers, he’s at Portman Road Stadium cheering on the Tractor Boys in the Premier League.
What does he want to do next?
Continue to improve the standards at which we conduct training to produce the best in class drivers and improve their experience along the way.
Nominated by: Andrew Price, Senior Driver Trainer and Delegate Driving Examiner
Mohammad Ramzan is one of Scotland’s longest-serving bus drivers. He began his journey with Tayside Passenger Transport in 1978 and continues to serve the Dundee community with unwavering dedication.
In addition to his regular duties, Mr. Ramzan has played a key role in Xplore Dundee’s “Did It for Me” recruitment campaign, emphasizing the supportive and friendly environment created by his colleagues. He credits this camaraderie for his long-standing tenure with the company.
Mr. Ramzan — most commonly known to his colleagues as Uncle Ramzan — has been a dedicated Xplore Dundee bus driver for over 46 years, and was even awarded the esteemed title of Frontline Employee of the Year at the Scottish Transport Awards 2024.
How has Blink helped in their role?
Blink has empowered Mohammad Ramzan to interact with his colleagues and provide them with additional support.
What do they want to do next?
Despite being past retirement age, Mr. Ramzan would love to continue his service to contribute to the McGill’s Bus Group.
Nominated by: Bethan Dooley, Marketing Team Leader