What is an intranet? Definition, examples, and tools for 2026

What makes him awesome?

Keith has been with Metroline since 1997 and is currently based at the Willesden Junction Garage in London. Starting first as a bus driver, he transitioned to the role of Driving Instructor in 2001 and is now a skilled PCV Driving Examiner.

Keith is passionate about delivering a high-class, professional service whether training others or conducting tests on behalf of the DVSA. New drivers appreciate his empathy, experience, and great sense of humor. Keith is also incredibly supportive of new members in the department, including the very person who nominated him: Andrew Price. 

While he loves the transport industry, his other great love in life is Ipswich Town FC Football Club. When he’s not training new drivers, he’s at Portman Road Stadium cheering on the Tractor Boys in the Premier League.

What does he want to do next?

Continue to improve the standards at which we conduct training to produce the best in class drivers and improve their experience along the way.

Nominated by: Andrew Price, Senior Driver Trainer and Delegate Driving Examiner

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Meet Lewis Tran, London-based Senior Front-End Engineer and one of the creative forces bringing Blink’s user experience to life.

Just over two years ago, Lewis joined the team with a passion for building intuitive, impactful products. Since then, he’s been at the forefront of developing features that land directly in the hands of our users — shaping the way thousands of frontline employees connect, communicate, and get work done.

We sat down with Lewis to talk about innovation, problem-solving, and what it’s like to craft products that make a real difference every day. Let’s dive in.

#1. What is your Blink background?

I am a Senior Front-end Engineer working out of the London office. I have been at Blink just about over 2 years.

#2. What initially attracted you to join Blink?

Initially, I didn’t know much about Blink. But I’d worked at a startup before and knew I wanted to be in a fast-paced environment again. It wasn’t until I started interviewing that I got to learn more about what Blink does and get a taste of the product. It was easy to see the potential of Blink platform, and as a front-end engineer who loves building product, I was excited to explore those opportunities.

#3. What’s a project you are proud of from your time at Blink?

One project I’m especially proud of isn’t the biggest or flashiest, but it means a lot to me — an AI feature we built that started from an internal hackathon. About a year ago, we held an AI hackathon where people pitched ideas for using AI internally or in the product. I designed a prototype for a feed post summary tool, where you could select multiple posts and quickly generate summaries with links back to the originals. The idea was to make it easier to highlight key content in busy feeds.

The day after I presented it, Lauren reached out to ask if we could actually build it into the product. At that point, it was just a prototype, but we developed it further, integrated it into the app, and eventually launched it as part of our Blink Assist AI feature. Going from idea to a released product in just a few weeks was a great experience.

#4. How would you describe the company culture at Blink in three words?

Passionate, dynamic, and supportive.

Everyone here is excited about building a great product and solving real problems. There’s never a dull day, and while challenges come up, people are always ready to help each other out. That level of support makes Blink a really great place to work.

#5. What’s one thing you’re excited about for the future of Blink?

There’s still so much untapped potential in the employee communications space. Our customers face real challenges, and we have the opportunity to solve them in ways that make a genuine difference to employees’ lives. As an engineer, that’s incredibly exciting — designing solutions, speaking with customers, and creating tools that have a tangible impact on companies and their people.

#6. Can you tell us about a recent initiative or program launched at Blink that you found particularly exciting?

We have an internal initiative called Adopt a Customer, which has been running since the beginning of the year. Once a week, someone at Blink presents one of the companies using our platform. It’s a great way to see the variety of organizations we work with — from large logistics companies to small gyms — and to understand the broad impact Blink has.

I might be biased, but I’m especially excited to present my adopted customer. They’re a fantastic company, and I think everyone at Blink should hear about them and learn how they’re using the product.

#7. Why do you work for Blink?

For me, it’s about solving interesting problems every day — problems that have a real impact on people’s lives. That’s a unique and privileged position to be in. As an engineer, you don’t always get to work on something you believe in or feel passionate about, but at Blink, the mission and the product are perfectly aligned for me.

That combination makes me want to keep building the best product possible and finding solutions to the challenges our customers face. It’s exciting, meaningful work — and Blink is the perfect place for that.

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Migration can mean more than just maintaining the status quo

If you’re one of the many organizations preparing to transition from Workplace from Meta, you may be looking for platform alternatives that help you keep business as usual.

But what if you could achieve business as better?

This worldwide shift away from Workplace is a rare opportunity to reimagine how your internal communications operate altogether. Rather than focusing solely on like-for-like functionality, you can use this transition to raise the bar.

A great alternative doesn’t just ensure business continuity with the Workplace features you know and love — it also empowers your teams, streamlines communication, and can help take your internal communications strategy from good to great.

Before you pick a platform and migrate from Workplace, consider not just what you need in your new platform — but which new features you want.

Here are the three of the biggest ways to raise your internal comms game.

3 ways to upgrade your post-Workplace internal communications

#1. Calm potential comms chaos with chat controls

Two-way communication brings employees into the company conversation. As opposed to top-down comms, two-way engagement turns your employees from recipients into participants, giving them a voice in your digital workspace.

But two-way communication isn’t always easy to get right. Too much of a good thing can still be too much. Without the right guardrails in place, excess communications can lead to content overload and a noisy news feed. It’s harder to ensure critical messages cut through. And comms leaders can struggle to bring order to the wild west of workplace messaging.

When choosing a new internal communications platform, look for solutions that support two-way communication with the balance you need.

The best Workplace from Meta alternatives allow you to manage the types of content employees can post — and the audience they’re able to post it to — with the help of controls and segmentation.

For example, perhaps senior leaders have free rein to publish company-wide posts, but team manager posts are visible to only their team members. Maybe employees have the freedom to comment on posts or contribute to their group chats, or maybe it suits your organization more to have a pre-approval process with posts from specific titles or levels.

By selecting a tool that includes easy controls and audience segmentation, you can encourage interaction and engagement while preventing comms overload. This doesn’t just keep your platform useful and relevant — it creates a better employee experience.

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#2. Take your intranet from outdated to outstanding

An effective intranet is an important pillar of your internal communications. It’s a place to share company policies, support staff training, and ensure compliance.

But intranets often feel like a relic of the past — and, sometimes, entirely irrelevant.

With complicated storage systems and poor search functions, it can be hard for employees to find the information they’re looking for. And even when they do find it, they can’t be sure they have access to the latest version of that particular resource.

A curated and interactive content hub makes a welcome alternative. If your intranet is a sore spot you’re looking to improve, this is a great chance to prioritize it. A modern resource library supports a variety of engaging content types, including documents, videos, images, and interactive media. It should also be able to house forms, making it easy for employees to report incidents, request time off, and more.

For comms teams, a modern content hub doesn’t just make it easy to publish and update content — it shows how this content performs. Powerful analytics provide you the insight you need to achieve long-term intranet success and improvement.

Personalization can go a long way here, too: Employees can easily hyper-relevant content to them in a user-friendly, highly personalized interface.

#3. Include frontline workers from the get go

If you’ve struggled to get frontline workers onto your employee communications platform, this transition is the perfect moment in time to right that wrong.

Many workplace comms tools overlook deskless, hourly, and temporary workers, with a one-platform-fits-all approach that leaves behind those without a company email address.

In an attempt to reach their frontline, most organizations either 1) use paper memos or shadow IT to try to fill the gaps or 2) spend extra time and money on a third-party vendor to add frontline-friendly functionality onto their primary intranet tool.

Neither solution is ideal. And with more than half of frontline workers feeling overlooked and undervalued, it’s an issue that any organization with a deskless workforce should be keen to rectify.

As you search for the right Workplace alternative, keep the frontline in mind. For starters, look at solutions that offer a mobile-first user experience, use single sign-on technology, and don’t require an employee email address.

Frontline workers may have been notoriously difficult to reach with Workplace. But with your new platform, you can show these employees that they’re just as important to your organization as your desk-based staff.

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Winning your Workplace migration

We know that finding an alternative to Workplace from Meta is a hassle. But with migration comes a pivotal opportunity for your employee communications.

Finding like-for-like functionalities is important — but this is a chance for you to think bigger. How can you go from like-to-love with your internal comms platform?

Look for a solution that improves on what you’ve already got, including:

• Appropriate controls for posting rights and audience segmentation
• A curated content hub with a personalized dashboard
• Equal engagement and access for both desk-based and deskless workers

If your new platform can tick these boxes, your employees will still have access to the resources, tools, and colleagues they need — plus a more compelling employee experience.

The company intranet shouldn’t be a place where your documents go to gather digital dust. Done right, an intranet acts as the beating heart of your organization.

That’s because there are so many ways you can use an intranet. Internal communication, project management, personnel services, collaboration – a modern intranet can be the hub for a diverse range of workplace activities.

Too often, however, the company intranet is neglected. Without regular improvement, it becomes irrelevant and unappealing to your employees. Usage drops and you end up paying for something that no one really engages with.

So how do you keep your intranet up to date and in use? If you feel your company intranet has lost its shine, take a look at the list of intranet improvement ideas below. They’ll help you to maximize your intranet – boosting employee engagement, connection, and productivity in the process.

What is a company intranet?

The intranet has changed a lot over the years. So we thought it wise to start with a definition.

A company intranet is a local network, exclusively for you and your employees. Unlike the company website, it’s a place where you can share documents and data privately – without worrying about clients, competitors, or the general public seeing them.

A basic company intranet usually includes:

• Internal communication tools
• An employee directory
• Document sharing
• Access to personnel services

That’s how we’d describe a traditional company intranet. But there’s a lot of variation between different intranet software. As we’ll see in a moment, older intranets are a world away from the modern versions many companies use today.

Why is it important to improve your company intranet?

An intranet can boost employee engagement and streamline operations. But if your organization is still using an older style of intranet, you may run into the following problems:

• Functionality is limited
• Employees don’t like using your intranet
• Some employees (for example, your frontline workers) can’t access your intranet

There’s no getting away from it. Older intranets have limitations- they were designed for a version of the workplace that no longer exists. They’re great for sharing information among a desk-based team but traditional intranets aren’t particularly user-friendly or accessible.

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In contrast, modern intranet software solutions are built with the needs of today’s digital workplace in mind. They allow easy internal communication and collaboration, even when employees are away from the office. And they provide a hub for workplace essentials, like benefits and payroll. 

But remember – whichever type of intranet you’re currently using within your organization, there’s always room for improvement. Technology and employee expectations are constantly changing and your intranet needs to keep pace.

Updates enhance the intranet experience for employees, which means they’re more likely to use the platform. They also bring a greater range of functions under the same intranet umbrella, helping teams to be more productive.

A fully optimized intranet (or a similar tool – like an employee app), puts essential tools at the fingertips of your workforce. Employees are more effective and engaged. And you get the most out of your software investment.

14 ideas to improve your company intranet

An older intranet is sometimes little more than a glorified shared folder. Even modern intranets can quickly fall behind ever-evolving tech trends and employee needs.

By improving your intranet, you create something altogether more useful and exciting. Adopt modern intranet features and you’ll bring your company intranet up-to-date while encouraging employee uptake too.

In this section, we’re going to look at lots of ideas for improving your company intranet.

1. Improve communication channels

2. Personalized user portals

3. Content creation

4. Social networking features

5. Integration of AI and automation

6. Mobile accessibility

7. Rewards and recognition

8. Feedback and surveys

9. Integration with other tools

10. Analytics and reporting

11. Onboarding and training resources

12. Security and data privacy

13. User training and support

14. Commitment to continuous improvement

1. Improve communication channels

Think of the communication tools you use outside the workplace – the apps you use to chat with friends and family.

These apps are appealing and engaging. They facilitate fast and easy communication via instant messaging. They allow you to chat privately or in groups. And they come with an intuitive, user-friendly interface.

Recreate the same experience within your company intranet and you boost both team connection and employee engagement.

So where should you start? The first step to improving intranet communication channels is ensuring everyone has a voice. Conversations should be two-way, not one-way. That means using communication channels that allow information to travel in all directions – peer-to-peer, top-down, and bottom-up.

Once you’ve established these types of communication channels, encourage your teams to use them. Allow employees to create spaces where co-workers can chat and collaborate. Welcome feedback and frontline intel from your workers and use channels to share important news.

When communication channels crisscross your organization in this way, everyone hears and is heard. And important information is a lot less likely to be missed.

2. Personalized user portals

Marketing emails. Grocery store rewards. Netflix recommendations. The best digital experiences are tailored to each individual consumer.

Personalization makes experiences more engaging – and, when we spend our days bombarded with information, it cuts through the noise to ensure that key messages resonate.

We can apply this approach to the company intranet. When an employee logs in and sees a dashboard personalized to their role, their team, and their past intranet interactions, everything becomes much more engaging. An employee gets relevant content front and center.  

Whether your intranet provides personalization automatically – or if employees can rearrange the user portal themselves – tailored experiences are another great way to improve your intranet.

3. Content creation

At a minimum, employees should be filling out their employee profile. But you can encourage them to go further. Make your intranet more relevant and engaging by involving all team members in content creation.

Employees can share team news, tutorials, and guides. To ensure cohesion, you can create a content template to support employees with the process, outlining the structure they should follow and the tags they can add.

Of course, employees can also contribute their posts, comments, and reactions on a social-media-style news feed.

4. Social networking features

72.3% of the US population uses social networking sites. So it’s safe to say that most of your employees enjoy hanging out on at least one of the popular social media platforms.

Add a social-media-style news feed to your intranet solution and you make things feel a little less corporate and a little more social. Employees can see and share posts, images, and videos. They can also comment and react to posts published by their co-workers.

A news feed keeps employees in the know. It’s a place to share important workplace updates and events. But not any old news feed will do. If you want high adoption rates, you need a news feed with a user-friendly interface. When a platform is intuitive, employees find it easier to weave it into their work day.  

Blink Feed – a feature of the Blink super-app – replicates the experience of popular social network news feeds by prioritizing connection and usability. It offers a range of really useful add-ons, too – like critical messages that sit at the top of the news feed until employees read and acknowledge them.

5. Integration of AI and automation

Love it or loathe it, AI is making work quicker and easier. So incorporating it into your company intranet makes perfect sense.

With the help of AI, you can:

• Automate repetitive intranet tasks, like expense report processing and employee onboarding
• Give time-strapped content creators inspiration for their posts
• Personalize employee portals based on the features they use most often
• Send push notifications, drawing employee back to the intranet when new content is posted

Add an AI chatbot to your intranet and you can do even more. This virtual assistant can handle routine inquiries. It can help employees find answers to FAQs, locate relevant resources, or troubleshoot intranet issues. 

When AI and automation do some of the heavy lifting, employees complete tasks quickly and easily, and you lighten the load for your personnel and IT teams, too.

6. Mobile accessibility

Back in the day, old intranets worked off a server in the office. You could only log in if you were based on a desktop computer in the same building.

We’ve come a long way. Now, in a world where employees work remotely – and where they’re used to slick digital experiences – most intranets can be accessed via an internet connection. But does this go far enough?

If employees access your intranet solely from a computer or laptop screen, then maybe. But if you’re a frontline organization, probably not. You need a solution with mobile-first design that ensures the same great intranet experience across all devices.

That’s because frontline workers don’t always have access to a desktop or laptop computer. They often don’t even have access to a work email address. And if your intranet offers a sub-standard (or non-existent) mobile experience, these workers can end up cut off from co-workers, comms, and company culture.

A mobile-first intranet ensures every member of your organization – including those working remotely or on the frontline – gets the same information and sense of connection. Your intranet reaches employees wherever they spend their workdays.

7. Rewards and recognition

According to Gallup and Workhuman research, employees who get recognition for their hard work are up to 20 times more engaged than those who don’t.

Praise an employee and you boost their motivation. Give public recognition and that impact grows. You create a positive company culture. And the wider team – seeing that effort is rewarded – are more likely to up their game, too.

If you’re not using your intranet to recognize and reward the employee behaviors you want to see, this is another key area for improvement. You need tools – like Blink’s recognition feature – that help you weave small but meaningful recognition into your every day.

Show employees just how much you value them with instant, personalized messages. And go public, celebrating employee successes with the whole team so everyone benefits.

Aggregate Industries, a manufacturer and supplier in the UK, put this rewards action with their Net Zero campaign that is at a core of their organization.

In an effort to drive awareness about the team’s sustainability efforts, “carbon atoms” were placed throughout the Blink platform for employees to find while engaging with content. Once discovered, each atom held a question related to their Net Zero strategy, and when an employee answered the question correctly, they were entered into a contest for a prize. This ultimately drove incredible engagement with the platform while learning about a key strategy of theirs, and then the employees were rewarded when they engaged.

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To learn more about how Aggregate Industries utilizes Blink for their Internal Communications strategy, check out our webinar here.

8. Feedback and surveys

The best intranets have built-in feedback and survey functions that make it easy to discover employee needs, concerns, and expectations.

You promote open, two-way communication with regular requests for feedback. You then have all of the communication tools you need to share findings and a plan of action with employees.

With these tools at your disposal, you can seek feedback on any aspect of the employee experience, including the intranet itself. Perhaps a crucial feature is clunky and difficult to use. Or extra functionality would make a popular tool even more useful.

Launch surveys via Blink’s mobile super-app and it’s super easy for employees to respond – even when using a smartphone. You can discover what employees think of your intranet, and then make data-driven software improvements.

9. Onboarding and training resources

When you use your intranet for onboarding, there are lots of benefits:

• You create a standardized process
• New hires have a resource they can refer back to
• You save manager time because the intranet does some of the training for them
• It’s easy to gather feedback and data on the onboarding process

If you aren’t already using your intranet to train new hires, start by putting mandatory training resources, FAQs, and video tutorials onto your portal. Also, encourage new starters to use your employee directory, finding relevant co-workers to connect with.

Introduce new employees to your intranet from the very beginning and you showcase its role within your organization. Employees get to see its features and benefits, and are more likely to use it going forward.

10. Integration with other tools

Company intranets are most useful when they’re a one-stop-shop – a hub for all the technologies, tools, and resources you use within your organization.

Putting everything in one place speeds up and streamlines workflow. Employees don’t waste time logging in and out of different platforms. And they don’t have to familiarize themselves with multiple interfaces. Instead, they access everything they need via your intranet portal.

If you’re currently using a patchwork of different tools, you can improve things by finding out which integrations your intranet software supports.

Alternatively, you can connect tools via a feature like the Blink hub. Here, you can put HR systems, internal communications, project management, employee benefits, and more, in the same accessible place.  

11. Analytics and reporting

If your current intranet doesn’t have analytics and reporting features this is another area crying out for improvement. With analytics, you get to see:

• User behavior
• Which features users like best
• What users are searching for
• How engaged users are with your intranet

With Blink Analytics you can go even further.

See how communication flows around your company so you can identify both positive and negative relationships. Filter employee engagement data by team or date range. Find the most popular news feed posts to learn which content grabs employee attention. 

Analytics and reporting functions make intranet data easy to understand and act upon. You can then use your findings to make your intranet even more effective.

12. Security and data privacy

There’s a cyber-attack every 39 seconds. Any digital workplace needs to consider the cyber security risks they face and regularly reassess the safety measures they have in place.

The best intranets provide rock-solid security that keep systems and data safe. So if your intranet security hasn’t been updated in a while, this could be another key area for improvement.

Access control measures prevent unauthorized users from accessing specific intranet sections or features. Encryption and password protection keep sensitive documents from prying eyes. Multi-factor authentication (MFA) is an extra-secure way to verify a user’s identity as they log in to the system.

Employee training is also essential. Everyone needs to understand secure password practices – and how to recognize and respond to security threats. When your teams understand best security practices you can rest easy, knowing that your intranet isn’t putting your business at risk.

13. User training and support

Employee security training is important. So too is intranet training. Too many intranets are underutilized simply because employees aren’t familiar with the range of features they offer.

Of course, the best intranets are intuitive and easy to use. But if you find that your adoption rates aren’t as healthy as you’d like them to be, hone in on training.

Create guides that explain intranet features and how to use them. Consider setting up a dedicated support channel for intranet-related issues and inquiries. Appoint intranet champions – members of staff who get full training on intranet systems and can then share their knowledge with co-workers.

Training and support help employees to understand and see the value in your intranet, while you maximize the impact of intranet features.

14. Continuous improvement

It’s never a case of implementing an intranet solution and then letting it run its own course. To get the best out of an intranet, treat it like a constant work in progress.

The tech tools we use in our personal lives are regularly updated. And your intranet solution needs to move with the times too. To stay relevant and engaging, it has to adapt to changing trends, tech advances, and the needs of your employees.  

With surveys, feedback requests, and analytics, you keep your finger on the pulse. You can figure out what’s missing from your intranet and which features need work. You also get the buzz of seeing which changes make the most impact.

Do companies still use intranets?

We’ve just spent a lot of time talking about the improvements you can make to the company intranet. But let’s circle back to an important question – do companies still even use them?

When it comes to the traditional company intranet, not so much. Business leaders have realized that a digital workplace and digitally-savvy employees need something more. They need an intranet that’s agile, user-friendly, and engaging. And traditional intranets don’t tend to tick these boxes.

That’s why many organizations have turned to modern intranet solutions courtesy of today’s top intranet software providers. They use an intranet that employees can access via an internet connection, one that combines lots of useful workplace tools, like project management and personnel services.

But for some organizations, these updated intranets are still falling short. So instead of an intranet solution, they’re choosing to use a mobile-first employee app.

Difference between intranets and employee apps

The intranet has its drawbacks. It doesn’t necessarily work across all devices. Nor does it provide the exceptional user experience that employees now expect. Employee apps – offering many of the same features as a company intranet – remedy these issues.

An employee app like Blink is:

• Mobile-first
• Intuitive to use
• Built on two-way communication

Everyone in your organization can use the employee app. They don’t have to be sitting at a computer. And they don’t even need their own company email address. This makes employee apps particularly well-suited to frontline organizations.

Imagine a frontline worker – a bus driver who spends the day driving. She spends very little time with co-workers or at company HQ. In the past, when the company used an intranet that she couldn’t access, she relied on the depo notice board for company updates.

But now, thanks to the company’s employee app, she receives internal communication and makes co-worker connections via her smartphone. On her commute or during a break, she can open the app and get up to speed.

Unlike an intranet, an employee app boosts engagement, collaboration, and productivity for all employees. They typically have high rates of user adoption so no one gets left behind.

Preview Blink and learn about the features we offer for frontline teams.

The intranet of the future?

When you make improvements to your intranet, you help it to reach its full potential. You pack it with the features and functionality that make life easy for your employees.

Workers enjoy a user-friendly intranet experience that streamlines their workflow and helps them to connect with co-workers. You get boosted employee engagement and productivity.

Whether you choose to improve your intranet or switch to a mobile-first employee app, it’s all about using this incredibly powerful tool in a way that best meets the needs of your business.

Instant messaging and two-way communication features facilitate conversation across your organization. Integration with AI and other workplace tools makes teams more efficient. Personalized, social-media-style portals ensure employee engagement. Mobile-first solutions bridge the gap between frontline teams and HQ.

Prioritize improvements that match your business goals and you can have an internal communication solution fit for the workforce of today – and tomorrow.

Find out if Blink’s employee app is a good fit for your organization. Book a demo to see our platform in action.

If employee turnover is causing problems at your organization, take a look at these strategies for improving engagement and retention.

The Great Resignation may be over. But employee retention is still a challenge, particularly for companies with a large frontline workforce.

Frontline organizations have it hard because reaching frontline employees — who work in various locations across different shift patterns — isn’t easy. Deskless workers can end up feeling disconnected from their organization, which leads to disengagement and churn. 

Engaging and retaining frontline talent may be tricky. But it’s well worth the investment. When you reduce employee turnover across your entire organization you boost productivity, morale, and business results.

Here, we look at the primary causes of employee turnover in 2024 — and at 14 strategies that will help you improve employee retention at your organization. 

Read more: How to calculate your employee retention rate

Primary causes of employee turnover in 2024

33% of hiring managers in the US believe employee turnover will increase at their company in 2024. And Forrester predicts an employee experience (EX) recession, where reduced spending on employee engagement initiatives leads to increased attrition.

Of course, there will always be some turnover in your organization. However, you do have the power to address many causes of employee turnover within your company. Gallup recently looked at the most common reasons people leave a job. They grouped these reasons into four categories:

• Engagement and culture. Employees left because they didn’t feel aligned with the role or company culture. They left because they felt like they didn’t belong or because job expectations were unrealistic.
  
  
• Wellbeing and work-life balance. Workers left because they struggled to manage their work schedule or balance work with personal responsibilities.
  
  
• Career growth, pay, and benefits. Workers left in search of better pay and benefits. They also sought a culture where learning, development, and career advancement were the norm.
  
  
• Managers and leaders. Employees left because they didn’t feel respected or appreciated by leadership. They wanted open communication and to be treated equitably.

As you can see, there’s a lot in there that comes down to organizational culture and internal communication — both of which you can do something about using the strategies below.

Read more: Employee experience in 2024: trends to watch

How to reduce employee turnover: 14 strategies that work

1. Focus on employee engagement

Employee engagement is linked to improved productivity, reduced absenteeism, and higher staff satisfaction.

Engaged employees are also more loyal to your organization. They’d only consider taking a job with another company if they were offered a 31% pay increase. Disengaged employees would leave for a lot less.

You can improve employee engagement by building a strong workplace culture and by looping all workers into company comms. Many of the strategies on this list support engagement and employee retention, too.

2. Cultivate a positive workplace culture

Research from MIT Sloan Management Review says that a toxic culture is by far the strongest predictor of employee turnover. In fact, it’s ten times more important than compensation in predicting attrition.

So how do you create a non-toxic culture that supports a positive employee experience?

Employees want to be part of a culture that is fair and trusting. A culture where transparency is the norm, stress is kept to a minimum, and workloads are reasonable.

In a positive culture, employees also understand the purpose of their work. They’re familiar with company goals and values — and know how their work fits into the bigger picture.

Internal communications have an important part to play in all this. With the communication channels, leaders and managers can amplify company culture. They can share workplace updates, highlight workplace values, and involve teams in decision-making. 

3. Improve your onboarding program

Those first few months of employment are the riskiest in terms of retention. Up to 20% of turnover happens within the first 45 days of employment.

If you’re not sure whether your onboarding program is doing its bit for employee retention, start by surveying existing employees. Find out what they thought of their onboarding experience. Ask if there are any areas for improvement.

Then, use your findings to create an effective onboarding program, providing new hires with the following as standard:  

• The opportunity to make meaningful social connections
• Clear expectations and goals
• An understanding of company culture and values
• Ongoing support from a mentor or manager

4. Embed training and development in company culture

When employees feel like they’re standing still in their careers, they feel less satisfied in their roles — and find less meaning in them, too. So it’s important to embed progression into your company culture.

When creating training and development plans, try to involve employees in decision-making. 90% of employees say having a say in the skills they learn is an important part of their employee experience.

It’s also important to make training opportunities available to everyone. Many frontline employees say they don’t get the right resources or support to advance their careers. This can leave them feeling disengaged and more likely to look for another job.  

Of course, sometimes, there simply aren’t enough rungs on the career ladder for employees to progress within your organization. But if an upward move isn’t possible, there are other options.

Stretch assignments, a lateral move, and cross-training programs all help employees develop new skills and prepare for the next stage of their careers. 

Bear in mind that managers benefit from training, too. 70% of the variance in team engagement is determined solely by managers. So team leaders may need training to become more effective coaches and communicators.  

5. Make internal communication channels more engaging

If you haven’t already, now’s the time to work on your internal communication. Too often, employees are left out of the loop. Or they’re bombarded with so many messages that they start ignoring them.  

We know that employees who get enough information to do their job well are 2.8 times more likely to be engaged. And there are lots of ways to improve workplace communication.

Try to make your internal communications:

• Personalized — so employees only receive relevant internal communications
• Two-way — so employees can take part in the conversation, posting comments and giving feedback
• Real-time — so employees get critical comms quickly

You should then use internal communication metrics to track your performance. By looking at measures like message open rates, response times, and communication tool usage, you get a clearer view of what’s working — and what isn’t.

6. Launch a recognition program

Recognition is another retention strategy that needs to be firmly on your radar.

A recent Gallup and Workhuman report revealed that, by making recognition an important part of company culture, a 10,000-person organization can save up to $16.1 million a year in reduced employee turnover costs.

Recognition reduces employee churn. And the best programs allow managers and peers to provide timely, personalized praise. 

It’s worth noting that recognition doesn’t have to come from managers and leaders. And peer-to-peer appreciation has some surprising benefits. 75% of employees say that the act of giving recognition makes them want to stay at their current organization longer.

7. Facilitate informal co-worker connection

Employees who have a work best friend are less likely to leave. That’s because belonging and connection are two key elements of the employee experience.

But co-worker connection doesn’t always happen organically. It’s something that managers and leaders have to facilitate.

In-person activities work well for office-based teams. You can plan social activities, like team-building days and coffee mornings. 

You also need to allow enough time in the day for informal chats to take place. Stressed, overworked employees are unlikely to spend much time catching up at the water cooler.

When employees are working away from the office, either at home or on the frontlines of your organization, you need an alternative solution. That solution tends to be tech-based. 

Using an employee app or a mobile employee intranet you can:

• Give employees intuitive, social-media-style tools for co-worker communication
• Encourage employees to set up interest groups to find like-minded co-workers and plan social activities
• Get managers to use tech tools too, encouraging connection and promoting employee posts

8. Champion flexibility

In workplaces without flexibility, employees are more likely to feel undervalued and unable to express their opinions. But when employees are highly satisfied with work flexibility, they’re 384% more likely to stay for a year or more at their current employer.

Supporting flexibility and work-life balance looks different for different organizations. But don’t rule it out for frontline employees.

Communicating shifts in advance. Incentivizing less appealing shifts. Co-worker shift-swapping tools. There are ways to make flexibility work for everyone.

Neiman Marcus Group, a luxury retailer, has done just that. The firm offered its sales associates flexibility over which store and department they worked in — and over the days and hours they worked. The result? An impressive 20% reduction in turnover.

9. Keep an eye on compensation and benefits

We’re going through a period of inflation. So compensation and benefits packages are on the rise. You need to keep an eye on competitor packages to ensure you don’t lose employees to higher offers.

But, as we’ve already touched upon, salary isn’t the only thing that keeps an employee working for your organization.

A sense of purpose, connection, and work-life balance can be just as important. So if you aren’t in a position to raise salaries right now, consider whether there are any other levers you can pull.

10. Make it fair for the frontline

When an employee feels unfairly treated, they’re much more likely to leave. So it’s crucial that leaders, particularly those responsible for a large frontline workforce, make the employee experience equitable.   

We also know that deskless employees are less trusting, less engaged, and more likely to experience burnout than their desk-based peers. So frontline and remote working organizations need to ensure that their employee retention strategies apply to all employees.

Employee engagement initiatives, workplace connection, flexibility, training, and development. Make these things available to everyone if you want to make a real difference to your turnover stats.

11. Invest in health and wellness

Deloitte research shows that Gen Z workers don’t feel they’re getting the mental health support they need in the workplace. And 86% of employees would leave a job if it didn’t support their wellbeing.

Health and wellness initiatives are no longer a nice-to-have. For many employees, they’re an essential part of company culture and something they look for when deciding which company to work for.

There’s debate over the value of some popular workplace wellness programs. But we know that companies with honest feedback, open communication, and mutual respect have higher levels of employee emotional wellbeing than those without. Corporate volunteer days have a positive impact on worker wellbeing, too.

12. Encourage collaboration

Effective teamwork helps to create a positive working environment. Co-workers share knowledge and resources. They support one another. And everyone pulls in the same direction.

If you’re looking for ways to improve collaboration in your workplace, take a look at these ideas:  

• Solidify relationships with team-building activities
• Recognize group effort, not just the achievements of individuals, as part of your recognition program
• Promote open and honest internal communication
• Give remote and frontline employees the communication tools they need to collaborate, regardless of location or work pattern

13. Promote diversity, equity and inclusion (DE&I)

There’s a clear moral obligation to support DE&I in the workplace. But there are benefits for your organization, too.

DE&I initiatives lead to:

• a 50% reduction in turnover risk
• a 75% reduction in sick days
• a 167% improvement in employer net promoter score

Better workplace diversity makes people feel like they belong and reduces employee turnover.

But to make a success of your DE&I efforts, you need to embed this ethos into your company culture. That may mean changing how you manage recruitment, onboarding, and employee advancement opportunities.

You need to move beyond mere compliance to build on DE&I in a tactical, integrated, and sustainable way.

14. Get to grips with retention and engagement data

Any good strategy relies on metrics. You need data that shows where you started, where you’re at now, and how you can continue to improve.

So use an employee intranet or app to gather the employee retention and employee engagement data you need. Then, dive deep into that data to discover insights.

By analyzing the data alongside employee feedback, you’ll find data-driven ways to improve employee retention at your organization.  

Using an employee app to improve employee retention

Employee retention is about improving employee engagement, internal communications, and company culture. The right tech makes it much easier to do all three. 

With a mobile-first employee app, like Blink, you can reach employees via their smartphones. You can share company news, highlight company values, and involve everyone in company comms. 

Blink is an easy-to-use tool that connects every employee, whether they’re sitting behind a desk or working on the frontlines of your organization. It provides all the following features. 

Two-way communication

Leaders can share updates and critical comms. Employees can post and comment. So everyone gets to take part in the company conversation. 

Recognition

Blink’s recognition features make it easy for managers and co-workers to celebrate great work. So you make appreciation an integral part of company culture. 

Surveys and polls 

Quick pulse surveys. Annual feedback. Employee engagement polls. Managers find it easy to seek employee opinions, helping workers to feel listened to and valued. 

Mobile access

Our employee app is available on mobile and desktop devices. So every employee is included in company culture and comms.

Content hub

Employees can access all employee apps and resources from the same central hub. So they enjoy a friction-free digital experience. 

Analytics

Use Blink analytics to track which of your employee retention strategies is having the biggest impact — and find areas ripe for improvement. 

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Another week, another Life at Blink! This week we are highlighting Ben Willder, a Senior Sales Development Representative located in our London office. This edition comes just in time to celebrate Ben’s one-year anniversary at Blink. Ben describes Blink as a proactive, collaborative and curious place to work.

Now, let's explore Ben’s path at Blink.

What is your position at Blink?

My focus is working within our Sales team as an Enterprise SDR, identifying some of the more critical employee inclusion and enablement challenges for Blink to solve across the largest organizations. 

Another area I’ve started to dig into is our Partnerships team. This is a really fast-evolving function at Blink, and I’ve spent a lot of time building relationships with core partners like Workday in Europe, as well as collaborating closely with some of the leading Meta Consultancies off the back of the news from Workplace. This has been a pretty rewarding passion project and I am excited to have the chance to dive into this more.

What initially attracted you to join Blink?

My previous company also focused on helping frontline employees. I think fundamentally I became aware of the countless challenges facing the frontline worker, and I love how tangible the positive impacts can be.

I want to sell something that I genuinely believe makes a difference. Whilst I know that’s obvious, I do think it’s hugely important, and I love the scope for impact that exists at Blink.

‍What's a project you are proud of from your time at Blink?

Apart from the incredible work myself and my colleagues have done on reinventing what’s possible with the Lavazza to froth a good coffee, I’m very proud of the Partnerships work we’re doing. 

We’ve really encapsulated the people-first approach that’s needed to differentiate ourselves in the market, and it’s set to be incredibly enabling for the company when you think of the scope for support, opportunity and collaboration it provides. More to come here, too!

What's one thing you're excited about for the future of Blink?

In my opinion it would be optimizing our partnerships with venture partners like Workday. There’s so much scope to support these partners with collaboration and co-creation, and I want to leverage this to ensure we maintain our agility in developing the product, extending our reach and getting as many frontline employees digitally enabled as possible.

Can you tell us about a recent initiative or program launched at Blink that you found particularly exciting?

It would have to be our employee intelligence. The scope for businesses to assess business problems at such a granular level through a lens that has never existed (a digitally enabled deskless workforce) is pretty exciting. 

As we conclude this edition of Life at Blink, we're inspired by Ben’s dedication to solving critical challenges for enterprise clients and forging impactful partnerships across Europe. Ben's passion for innovation, from redefining coffee experiences to pioneering initiatives like employee intelligence, reflects Blink's commitment to empowering frontline workers. When asked why he works for Blink, he responded with:

“I like selling a product that has a tangible impact that genuinely makes sense to me.”

Here's to celebrating Ben's first year with us and the exciting milestones ahead at Blink!

Join us in shaping the future of technology and impacting lives. Explore career opportunities at Blink today! https://www.joinblink.com/careers